Why ‘Soft Touch’ Packaging is Becoming the New Standard in Luxury Branding
Luxury brands often operate in a different mode from other sectors of the fashion industry, with booms and declines facilitated by various factors....
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How AI is Personalizing Custom Packaging Designs in Real Time
Custom packaging has become trendy recently as businesses seek to improve consumer engagement and gain a competitive advantage. However, creating u...
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Custom Packaging for DTC Brands: Why It’s a Must-Have
Competition is a serious motivation to improve business, and it is driving many brands to evolve their operational models. One trendy approach is t...
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How Brands are Using Thermal Inks to Hide Discounts on Packaging
Marketing is a dynamic activity that can easily get boring, repetitive and ineffective over time. To keep ahead of the trend, retain customers and ...
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Could Personalized 3D-Printed Pill Bottles Be the Future of Medication Packaging?
The pharmaceutical industry has been experimenting with 3D printing technology, and the results have been revolutionary. Many businesses currently ...
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The Role of ‘Mood Packaging’ in Fashion Retail
Gone are those days when packaging only served the purpose of protecting goods. Now, the primary purpose of packaging, in most industries, is to ma...
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How to Choose the Right Packaging for Food & Beverage Products
Food packaging is a serious business considering the potential consequences of any error. Any business involving food and beverages must be conduct...
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The Death of Plastic Compacts – Are Metal and Bamboo the Future of Makeup Cases?
Plastic has long been a staple in the beauty industry, serving various purposes, especially in packaging. However, times have changed, and trends h...
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How Folding and Flexible Electronics Are Changing Packaging Design
Two regularly distinct industries are unifying to create one of the most remarkable achievements in recent times. Yes, we are talking about the col...
